After Durga Puja, the biggest festival for West Bengal and its neighboring states is Poila Boishakh, also known as Bengali New Year. This day usually falls on the 14th or the 15th of April every year and is celebrated in all its glory and enthusiasm.

This year, it will be celebrated on Friday, 14th April.

On this special occasion, markets and online shopping sites give out huge discounts and offers (chaitra sale). So, have you all started looking for the best attire for yourself and your loved ones?

This year, sit back at home and shop online instead of walking through the clumpy lanes and hopping from one store to the other to find the best one.

In this blog, we’ve got you covered with our line-up of curated looks from Minu Fashion that are best fit for the occasion. Check out all the inspiration you need for Bengali New Year.



Minu Fashion, Kolkata, one of the largest online stores offering a range of Indian ethnic wears has got a vast collection for Poila Boishakh that too at discounted rates. It comprises of sarees and salwar kameez sets depicting the richness of Indian craftsmanship and in vibrant hues swathed in the festive mood.

So what are you waiting for, check out the collection now!

Wishing you all a very Happy Bengali New Year in advance.